Life insurance leads from people who asked for a quote.

Every lead comes from a consumer who submitted a real quote request and gave written consent to be contacted. The timestamp, source page, and disclosure language are stored with the record. Nothing is sold without it, and nothing is dialed without it.

Where leads come from

  • Our own quote-request pages
  • Meta and Google lead-ad postbacks
  • Vetted third-party vendor imports

Before a lead is sold

  • The phone number is verified
  • Consent is checked and attached to the record
  • It's priced by lead type and freshness
  • Anyone another agency already closed is left out

Eight types of leads

Fresh leads are sold the moment they're captured. Unsold leads get cheaper every day for 30 days, down to the aged floor.

  • Final Expense

    High-volume final expense leads sold non-exclusively — same lead, shared across a few agencies, priced for volume dialing.

    $5

    fresh

    $1

    aged floor

    Shared, a few agencies

    Buy leads
  • Veteran Final Expense

    Veterans and military families requesting final expense quotes, filtered to that audience.

    $32

    fresh

    $2

    aged floor

    One agency only

    Buy leads
  • Trucker & CDL

    CDL holders and owner-operators — a niche vertical with steady, underwritten demand.

    $32

    fresh

    $2

    aged floor

    One agency only

    Buy leads
  • Mortgage Protection

    Recent homebuyers and refinancers shopping coverage to protect their mortgage.

    $30

    fresh

    $2

    aged floor

    One agency only

    Buy leads
  • IUL Retirement

    Consumers exploring indexed universal life for retirement and tax-advantaged growth.

    $32

    fresh

    $2

    aged floor

    One agency only

    Buy leads
  • Term Life

    Straightforward term coverage shoppers — the highest-volume, most price-sensitive vertical.

    $25

    fresh

    $2

    aged floor

    One agency only

    Buy leads
  • Whole Life

    Permanent coverage shoppers looking to build cash value alongside a death benefit.

    $28

    fresh

    $2

    aged floor

    One agency only

    Buy leads
  • Annuity

    Pre-retirees and retirees shopping guaranteed income products — larger average premiums.

    $35

    fresh

    $3

    aged floor

    One agency only

    Buy leads