Life insurance leads from people who asked for a quote.
Where leads come from
- Our own quote-request pages
- Meta and Google lead-ad postbacks
- Vetted third-party vendor imports
Before a lead is sold
- The phone number is verified
- Consent is checked and attached to the record
- It's priced by lead type and freshness
- Anyone another agency already closed is left out
Eight types of leads
Fresh leads are sold the moment they're captured. Unsold leads get cheaper every day for 30 days, down to the aged floor.
Final Expense
High-volume final expense leads, priced for volume dialing.
$5
fresh
$1
aged floor
Veteran Final Expense
Veterans and military families requesting final expense quotes, filtered to that audience.
$32
fresh
$2
aged floor
Trucker & CDL
CDL holders and owner-operators — a niche vertical with steady, underwritten demand.
$32
fresh
$2
aged floor
Mortgage Protection
Recent homebuyers and refinancers shopping coverage to protect their mortgage.
$30
fresh
$2
aged floor
IUL Retirement
Consumers exploring indexed universal life for retirement and tax-advantaged growth.
$32
fresh
$2
aged floor
Term Life
Straightforward term coverage shoppers — the highest-volume, most price-sensitive vertical.
$25
fresh
$2
aged floor
Whole Life
Permanent coverage shoppers looking to build cash value alongside a death benefit.
$28
fresh
$2
aged floor
Annuity
Pre-retirees and retirees shopping guaranteed income products — larger average premiums.
$35
fresh
$3
aged floor